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White Label Development · USA

White Label Ecommerce Development for Agencies

Your brand on the front. Our engineers in the background. Always.

We build Shopify, WooCommerce, Magento and BigCommerce stores under your agency’s name — NDA-backed, never client-facing, delivered on your timeline. Take on more build work without hiring a single developer.

★★★★★
100+ Five-Star Reviews
Verified client reviews
NDA-Backed Delivery
We never contact your clients
55+
stores built & launched
100%
white-label deliverables
48 hrs
avg scope turnaround
Platforms we build for you
Shopify
WooCommerce
Magento
BigCommerce
50%+
Typical agency markup
on resold build work
100%
Delivered under your brand
we stay invisible, always
90%
Partner retention rate
avg 6+ month partnerships
— — The agency delivery problem

Winning ecommerce build work is easy. Delivering it at scale is brutal.

You pitched the store build. The client said yes. Now you need a senior Shopify or WooCommerce developer available this month — and you have a full pipeline, a hiring budget that doesn’t stretch, and a reputation riding on the deadline.

01

Hiring devs is slow, expensive and risky

A senior ecommerce developer costs six figures, takes two months to hire, and needs consistent work to justify the salary. Your build pipeline is anything but consistent.

One quiet quarter and a full-time dev hire becomes your biggest overhead.
02

Freelance marketplaces are a lottery

Rates look good until you hit the third rebuild. No process, no QA, no accountability — and your client's deadline is the thing that pays for it.

The cheapest developer becomes the most expensive project.
03

Saying no costs you the whole account

Turn down the build and the client finds an agency who can do it — and that agency now has a relationship with your client. The build wasn't the revenue. The retainer was.

You didn't lose a project. You lost the account.
— — What white label development fixes

Six things that quietly drain agency margin.

These are the operational leaks we see across the agencies we partner with — and each one is solved by having a delivery team you can turn on and off.

Idle developer overhead

Full-time devs are paid in the quiet months too. Project-based delivery means you only pay when the work is sold.

Missed deadlines from capacity gaps

Two builds landing in the same week shouldn't break your schedule. We absorb the overflow without you hiring.

Rebuild costs from bad outsourcing

Cheap builds get rebuilt. Our work goes through the same QA process every time, so it ships once.

Scope creep with no process

Fixed scope, fixed quote, documented change process — so the profit you quoted is the profit you keep.

Platform gaps in your service list

You can sell Shopify, WooCommerce, Magento and BigCommerce without becoming an expert in any of them.

Client relationships at risk

We work under NDA and never appear in front of your client. Everything ships under your brand, from your domain.

Your clients never need to know we exist. That's the entire point.

How every EcomOptix white-label partnership operates.

You keep the client relationship, the brand, and the margin. We handle scoping, development, QA, and launch support in the background — on your timeline, in your project management tool if you want it.

50%+typical markup agencies apply when reselling our development work.
— — How the partnership works

Four pillars. One white-label backend.

The same delivery system whether you send us one store build a quarter or five a month.

Pillar 01

Scoped & Quoted Fast

You send the brief, we return a fixed scope and price you can mark up and quote on the same day.

  • 48-hour scope turnaround
  • Fixed price, no hourly billing
  • Written scope you can forward
  • Markup guidance included
Pillar 02

Built Under Your Brand

Everything is delivered white-label — your logo, your domain, your project management tool.

  • NDA signed before scoping
  • No client-facing contact
  • Your branding on all docs
  • Staging on your infrastructure
Pillar 03

QA'd Before You See It

Nothing reaches you until it has passed the same QA checklist we use on our own client work.

  • Cross-browser & device QA
  • Core Web Vitals checked
  • Checkout & payment testing
  • Bug-free handover standard
Pillar 04

Supported After Launch

Post-launch support runs through you, so your client only ever deals with your agency.

  • 30 days post-launch support
  • Documented code & admin guide
  • Priority partner response
  • Retainer options available
— — From brief to launch

No black box. Six stages, every project.

The same sequence on every white-label build, so you always know what to tell your client and when.

01
Stage 01

NDA & Partner Onboarding

We sign a mutual NDA before any project detail is discussed, then agree communication channels, branding, and how you want deliverables presented.

Mutual NDABranding setupComms channelRate card
02
Stage 02

Brief & Fixed Scope

You send the client brief. We return a written scope, timeline, and fixed price within 48 hours — formatted so you can rebrand and forward it.

48-hour turnaroundFixed priceForwardable scopeMarkup guidance
03
Stage 03

Design & Build

We build to the agreed scope on staging — custom theme, platform configuration, integrations, payments, and performance work.

Custom buildPlatform setupIntegrationsPerformance work
04
Stage 04

QA & Internal Review

Full QA across templates, devices, and browsers before anything reaches you. You review a finished build, not a first draft.

Cross-device QACheckout testingSpeed checkBug fixes
05
Stage 05

White-Label Handover

You get the build, documentation, and a client-ready handover pack under your branding. You present it as your own work.

Branded handoverDocumentationAdmin guideLaunch support
06
Stage 06

Post-Launch & Next Build

Thirty days of support routed through you, then we're ready for your next project — no re-onboarding.

30-day supportPriority queueNo re-onboardingRetainer option
— — What's included

Everything included. Nothing client-facing from us.

Fixed scope, fixed price, agreed before work starts. Every white-label development engagement includes all of this.

Development & delivery

  • Custom theme or template development
  • Shopify, WooCommerce, Magento & BigCommerce
  • Product, collection & checkout setup
  • Payment, shipping & tax configuration
  • Third-party app and plugin integration
  • ERP, CRM & 3PL connections
  • Performance & Core Web Vitals work
  • Responsive build across all breakpoints
  • Data migration where required
  • Full cross-browser and device QA

Partner protection & handover

  • Mutual NDA before any project detail
  • No contact with your clients, ever
  • All deliverables under your branding
  • Staging on your or our infrastructure
  • Written scope you can rebrand and forward
  • Documented code and admin guide
  • Client-ready handover pack
  • 30 days of post-launch support
  • Priority queue for existing partners
  • Transparent rate card, no surprise fees
— Real partnership results

We track your margin.
And your client retention.

Outcomes from real white-label development partnerships. Figures are indicative and vary by project mix, markup, and how much you resell.

Digital agency · 12 staff · US+3Additional store builds delivered per quarter after partnering, with no new hires. The agency kept its existing team on retainer work and routed all build overflow to us.US digital agency · 6 builds in first 5 months · Shopify + WooCommerce
Design studio · 4 staff · US52%Average gross margin retained on resold development work. The studio quotes the client, we deliver at a fixed partner rate, and the difference stays with them.US design studio · ongoing partnership · Shopify Plus
Marketing agency · 20 staff · US9Projects delivered under the agency's brand across the partnership. Every deliverable, document, and handover shipped white-label — our team never appeared in front of a client.US marketing agency · 9 projects · multi-platform

Results from real white-label partnerships. Individual outcomes vary by project mix, pricing, and the volume of work you resell.

— Is this right for your agency?

We only partner with agencies
we can genuinely deliver for.

White label works when you own the client relationship and need delivery capacity. It doesn’t work as a way to buy cheap hours.

✓  This is for you if…

  • You're an agency, studio, or consultant selling ecommerce builds
  • You have demand you can't deliver on without hiring
  • You want to add Shopify, WooCommerce or Magento to your service list
  • You'd rather pay per project than carry a developer salary
  • You want a partner who stays invisible to your clients
  • You value a fixed scope and a QA process over the lowest hourly rate

✕  This is NOT for you if…

  • You want the cheapest hourly developer you can find
  • You need someone to join client calls and pitch as your employee
  • You're a store owner, not an agency — our direct build service fits better
  • You want us to work without a scope and bill by the hour
  • You need a full build delivered in under two weeks
— — How we compare

White-label partner vs in-house hire vs freelance marketplace.

Three ways to deliver ecommerce builds you’ve sold. Here’s what each one actually costs you.

Freelance marketplace
In-house developer
EcomOptix
Available without hiring
Cost only when work is sold
NDA-backed white-label delivery
Fixed scope and fixed price
Formal QA before handover
Multi-platform coverage
Absorbs overflow capacity
Documented, maintainable code
Post-launch support routed via you

✓ yes  ·  ● sometimes / depends  ·  ✕ no

— Ways to work with us

Three ways agencies plug us in.

Start with a single project and scale into a standing partnership. No minimum commitment on the first build.

Best for testing the partnership

Per project

You send one build, we scope it in 48 hours and deliver at a fixed price. No retainer, no commitment, no minimum volume.

  • Fixed price per build
  • 48-hour scope turnaround
  • No ongoing commitment
  • Full white-label delivery
Send Us a Project Brief →
Best for agencies with spiky demand

Overflow capacity

We stay on standby for the months your pipeline overflows. You get priority queue access without paying for idle capacity.

  • Priority queue access
  • Pay only when you use it
  • Pre-agreed rate card
  • Scales up and down
Discuss Overflow Cover →
Best for consistent build volume

Dedicated partnership

A reserved allocation of our development capacity each month, at partner rates, with direct access to the engineers doing the work.

  • Reserved monthly capacity
  • Best partner rates
  • Direct engineer access
  • Quarterly planning calls
Book a Partnership Call →
— What agency partners say

Agency partners. Not just clients.

Replace these with your own verified partner testimonials before publishing.

★★★★★

“We stopped turning down store builds. Same team, three more projects a quarter, and our clients think we hired developers.”

DAgency FounderDigital agency · 12 staff
★★★★★

“We design, they build. Scope comes back inside two days so we can quote while the client is still interested.”

SStudio DirectorDesign studio · 4 staff
★★★★★

“Nine projects in and our clients have never heard the name EcomOptix. That's exactly what we're paying for.”

MDelivery LeadMarketing agency · 20 staff
— Selected work

55+ ecommerce websites built and launched.

A selection of ecommerce and business projects delivered across Shopify, WooCommerce and custom builds — several of them under partner agency branding.

Beautysense beauty ecommerce website build
Glossier ecommerce website design reference
LaScoota scooters ecommerce website build
Eskute electric bike ecommerce website build
Elephantrunk spices ecommerce website build
Helly Hansen outdoor clothing ecommerce design
Bouqie florist ecommerce website build
Project Social T apparel ecommerce website build
Vape wholesale supplier ecommerce website build
— Why agencies choose us

Partners, awards and a delivery record.

Recognition from the platforms and awards bodies that matter in ecommerce and search.

Google Partner badge
Semrush Agency Partner badge
APAC Search Award - Best Low Budget Ads Campaign
APAC Search Award - Best Small SEO Agency
Certified agency badge
Google Reviews rating badge
EcomOptix client logoEcomOptix client logoEcomOptix client logoEcomOptix client logo

Invisible by design

A mutual NDA is signed before we see a brief, and we never contact your clients. Every document, staging link and handover carries your branding, not ours.

Fixed scope, fixed price

You get a written scope and a fixed price within 48 hours, so you can quote your client with confidence and know your margin before you commit.

Proven delivery record

55+ ecommerce sites launched across Shopify, WooCommerce, Magento and BigCommerce, in categories from beauty and apparel to wholesale and B2B.

Built to be resold

Documented code, clean admin, and a client-ready handover pack — because the build has to survive your client's next developer, not just launch day.

— White label development expertise

White label ecommerce development, explained properly.

White label ecommerce development means we build the store and you deliver it — under your agency’s name, with your branding on every document and your team as the only point of contact. The client hires you, pays you, and stays yours. We sit behind an NDA and ship the work. For agencies, it converts a capability gap into billable revenue without the fixed cost of a development team.

White label vs outsourcing vs subcontracting

These get used interchangeably and they aren’t the same thing. Outsourcing usually means handing over a task and hoping it comes back usable. Subcontracting often means your client knows a third party is involved and may deal with them directly. White label development means the work is delivered as yours: NDA first, no client contact, your branding on every deliverable, and a scope written so you can rebrand and forward it without editing. The practical difference shows up when something goes wrong — with white label, your client only ever hears from you, and the fix is our problem to solve on your timeline.

What agencies should check before choosing a partner

Ask three things. First, will they sign a mutual NDA before seeing the brief — not after. Second, do they quote fixed scope and fixed price, or bill hourly with no ceiling, because hourly billing transfers all overrun risk to you. Third, is there a documented QA process before handover, or does your team become the QA layer by default. We answer yes, yes, and yes, which is why our partners resell our development work at 50%+ margin and keep doing it. It pairs directly with our Shopify development, WooCommerce development and migration services.

— White label partnership questions

Everything you're probably wondering.

Straight answers on NDAs, pricing, client contact, timelines, and what happens if something breaks.

No. We sign a mutual NDA before we see your brief, we never contact your clients, and every deliverable, staging link, document and handover pack carries your branding. If you want us on a client call, we join as your team under your agency name — but only if you ask. Most partners never need it.

You get a fixed partner rate per project, quoted after we scope the brief. You mark it up and quote your client whatever the relationship supports — most partners apply 40–60%. There’s no hourly billing, no minimum volume on your first project, and no charge for scoping.

Within 48 hours of receiving a clear brief, in writing, formatted so you can rebrand and forward it to your client the same day. If the brief is incomplete we’ll come back with specific questions rather than padding the estimate to cover the unknowns.

Shopify and Shopify Plus, WooCommerce, Magento and Adobe Commerce, and BigCommerce — plus headless builds on request. If your client’s project needs a platform we don’t cover, we’ll tell you upfront instead of learning on your budget.

You do, on both counts. The client is your client, the code is delivered to you with documentation, and there’s no licence or dependency that ties either of you to us. You can take any build to another developer at any time — we’d rather earn the next project than lock you in.

Everything routes through you. You get 30 days of post-launch support included, and change requests come to us via your team, get scoped, and get quoted the same way as the original build. Your client never sees a separate invoice or a separate name.

Yes. Partners on overflow or dedicated arrangements get priority queue access, and we tell you honestly when a timeline isn’t achievable rather than accepting the work and missing it. A missed deadline costs you a client relationship — that risk isn’t worth one project fee to us.

Yes. Development is the most common starting point, but agencies also resell our ecommerce SEO and conversion rate optimization work under the same white-label terms — same NDA, same no-client-contact rule.

Keep exploring
Confidential. NDA-backed. No obligation.

Book a confidential partnership call.

Tell us the kind of build work you’re turning down, or nearly turning down. We’ll show you the rate card, the scoping process, and what your margin looks like on a real project — and tell you honestly if we’re not the right fit.

30 minutes. Mutual NDA available before we talk specifics. No minimum volume to start.

Mutual NDA firstFixed partner rate card48-hour scope turnaroundNo client contact, ever